Enel X | Driving Energy Transformation with Tuatara

Enel X is a new 100% digital energy marketer, backed by Enel, which seeks to drive the energy transformation and digitization of commercial and industrial customers, providing a simple and digital energy service so that companies understand and know their consumption, can optimize them and at the same time generate savings.

Among the challenges faced by Enel X energy, was to grow in digital ecosystems under a solid strategy of digital marketing, design and software to create solutions that lead to recognition, conversion and sustainable growth of digital ecosystems of the brand.

Services

SEO and content marketing, Inbound Marketing, Digital advertising, Social media, Marketing automation, Email marketing, Custom design, Software and webmaster.

Mutualism in action

At our boutique agency we strive to build unique relationships with each client, based on trust, transparency and mutual collaboration, with the goal of achieving effective results. Our commitment to Enel X:

Create and manage the digital ecosystem, establishing variables and hypotheses to measure, with validated learning and reporting of all digital actions.
Accompany the brand in the digital launch of Enel X’s new energy.
Design, create and manage automation and email marketing flows.
Plan and design digital and multi-format content grid.
Plan, design and optimize advertising campaigns.
Generate SEO optimization and editorial content to improve search engine rankings.
Provide webmaster support to improve the performance of the brand’s digital assets.

Discover the potential of your business with our digital marketing agency. We offer comprehensive data marketing services, impeccable design and custom software to help you achieve your goals. Request your quote and start your digital transformation now!

Enel X’s digital strategy had the main objective of educating consumers about the possibility of switching energy suppliers and the reasons behind tariff fluctuations.

Through a combination of marketing campaigns and SEO optimization, it was possible to increase the brand’s visibility and generate awareness among the target audience. In addition, the brand’s graphic universe was expanded to reflect a more modern and attractive image.

In order to better understand the behavior of our target audience, we obtained data that allowed us to understand the perceptions of businessmen, and based on this, we designed more effective strategies to reach them. Thanks to this, we were able to improve the relationship with the target audience in order to have a greater impact on their decisions to change their energy supplier.