Agency Digital Transformation Latam | DataCrédito Experian

DataCrédito Experian is the largest credit bureau in Colombia and the world. With a presence in more than 45 countries, it is positioned as a world leader and main ally of the financial sector, Telcos, among others.

One of the main challenges for DataCrédito was to grow with an accurate strategy in digital ecosystems. One that would allow it to expand the points of contact it had had with its customers, generate greater proximity in communication and be a constant channel for generating business opportunities.

Services

SEO and content marketing, Inbound Marketing, Digital advertising, Social media, Marketing automation, Email marketing, Branding, Animation, Software and webmaster.

Mutualism in action

Each client is unique, that is why we establish mutual relationships of trust and transparency to obtain results. Our commitment with DataCrédito Experian:

To integrate a complete vision together with the sales team on the commercial process.
To be custodians of the good use and expansion of Experian’s international brand manuals and standards.
Generate multichannel digital experimentation methods that allow to know the most efficient way to obtain B2B leads for the SME (Small and Medium Enterprise) segment.
Create greater financial awareness through tips and recommendations that help individuals and companies to better manage their finances.
Improve the UX and UI of the brand’s main web pages.

Discover the potential of your business with our digital marketing agency. We offer comprehensive data marketing services, impeccable design and custom software to help you achieve your goals. Request your quote and start your digital transformation now!

2019 was the year in which the seed of DataCrédito Experian sprouted in digital ecosystems, Colombians began to confront their collective imagination of the brand with an explosion of personality, color, messages and responses, which they had never seen before.

We discovered the knowledge and lack of knowledge they had about the brand, identified preferred messages and topics of interest to the public about what the brand had to say.

Ultimately, we achieved a 365% increase in traffic, with an impressive jump from 0.9% to 30.1% in organic search, reflecting growing brand recognition and a significant improvement in website performance.